Asda apologises to shoppers after Tesco pays out

Asda apologises to shoppers after Tesco pays out

Asda has apologised to customers after Tesco was forced to pay out £4 million in compensation to those who were mis-sold its loyalty scheme.

The supermarket giant was ordered to pay the cash after the Competition and Markets Authority (CMA) found that Tesco's Clubcard scheme was not as generous as it seemed.

Under the scheme, customers were told that they could earn rewards of up to 25% cashback on their purchases, but in reality, the maximum amount they could earn was 3%.

Asda, which is owned by Walmart, has said that it is sorry for any confusion caused by the scheme, but has stressed that it was not responsible for the mis-selling.

"We apologise to our customers for any confusion caused by the Tesco Clubcard scheme," an Asda spokesperson said. "However, we were not responsible for the scheme and were not involved in its operation."

According to the CMA, Tesco's Clubcard scheme was not transparent enough about the rewards on offer, and the company failed to clearly explain how the scheme worked.

The CMA also found that Tesco had not provided customers with clear and timely information about the rewards they were entitled to, and that the company had not taken adequate steps to ensure that customers were not misled.

As a result, the CMA ordered Tesco to pay £4 million in compensation to affected customers, and to change its loyalty scheme to make it more transparent and fair.

Tesco has since changed its loyalty scheme, and customers can now earn rewards of up to 4% cashback on their purchases.

Asda has said that it will not be making any changes to its own loyalty scheme as a result of the CMA's findings.

"We understand that our customers place a high value on transparency and fairness in our loyalty scheme," a Tesco spokesperson said. "We have taken steps to address the issues raised by the CMA and to make our scheme more transparent and fair."

Resumen:

Asda ha pedido disculpas a sus clientes después de que Tesco fuera obligado a pagar £4 millones en compensación a aquellos que se les vendió injustamente su esquema de lealtad.

La empresa de supermercados tiene una disculpa por cualquier confusión causada por el esquema, pero ha subrayado que no fue responsable de la venta injusta.

En resumen, Asda ha pedido disculpas a sus clientes después de que Tesco fuera obligado a pagar £4 millones en compensación por la venta injusta de su esquema de lealtad.

Autor's Resumen:

Asda's apology to customers after Tesco paid out £4 million in compensation for mis-selling its loyalty scheme is a reminder of the importance of transparency and fairness in business dealings.

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This is Wiltshire This is Wiltshire — 2025-11-22

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