New Nike video goes behind the scenes with McIlroy
As he gets set to make his first U.S. start of 2013, world No. 1 Rory McIlroy appeared in a new ad for equipment manufacturer Nike.
www.nbcsports.comI don’t have live access to current news in this turn, but I can summarize what’s publicly known about Rory McIlroy’s Nike relationship and any recent “Crazy Dream” headlines up to the latest widely reported periods.
Direct answer:
- There’s no widely verified, current report tying Rory McIlroy to a new Nike involvement titled “Crazy Dream” as of the latest public coverage through 2024–2025. The most famous Nike sponsorship for McIlroy occurred in January 2013, when he joined Nike Golf, a deal widely reported at around $200 million. A newer “Crazy Dream” narrative has circulated in fan or media chatter, but it isn’t established as a confirmed, ongoing development in major outlets.[3][4][7][8]
What I can tell you about the context and how to verify:
- Nike-McIlroy history: McIlroy’s high-profile switch to Nike Golf in 2013 generated extensive coverage, including announcements in Abu Dhabi and related media pieces.[7][3]
- Later coverage often discusses his performance, Masters results, and endorsements in broader terms rather than brand-new Nike deals, with occasional nostalgia-driven or speculative pieces about Nike’s golf strategy vs. other brands.[4][5][9]
- For up-to-date confirmation, I’d check today’s golf trade press (Golf Digest, Golf.com, CBSSports Golf, NBC Sports Golf, PGA Tour communications) and Nike’s official statements. If there’s a new “Crazy Dream” development, it would appear as a formal press release or a major outlet’s breaking news piece.
If you want, I can monitor and summarize the latest verified articles on this topic, or pull together a quick timeline of Rory McIlroy’s major sponsorship milestones to date.